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Value-Added Services in Telecom

Last updated: 05 Feb 2024

Today’s rapidly changing business landscape requires businesses to step up to stay ahead of the competition. Traditional telecom offerings like calls and texts are no longer sufficient; you must use modern technology to optimize your operations while saving on cost. “Where should I begin?” you ask. Value-added services are becoming increasingly popular among businesses like yours that want to provide their customers with more than just basic products and services. These services offer powerful tools and features that help to promote efficiency and customer engagement, creating new growth opportunities for your business.

Value-Added Services

Value-added services (VAS) are additional services telecom operators offer to enhance the standard voice and data services. These personalized services are tailored to cater to the unique demands of your business, allowing you to select the features that best align with your needs. VAS includes various services such as communication, cloud, cybersecurity solutions, managed services, data analytics, and more. They are not typically included in your standard packages but can be included if you wish to avail of these services.

There are various value-added services available that are standalone, meaning they are independent and self-contained offerings. These services provide additional value to users without being intricately tied to or reliant on core telecom services such as voice calls or data connectivity. Unlike services that build upon existing telecom functionalities, standalone VAS are complete solutions in themselves. Standalone value-added services include cloud storage and backup solutions, cybersecurity services, productivity software, remote collaboration tools, and business analytics platforms.

On the other hand, many telecom companies offer value-added services to enhance their customers’ experience. These services are designed to complement the existing services and provide added convenience and benefits. For instance, managed Internet and data plans have flexible limits and backup options. Voice solutions with additional features like call forwarding, conferencing, and other call management features are also available. These value-added services make the telecom experience more efficient and effective for your customers.

Here are some common value-added services in the telecom sector:

Connectivity and Communication

  1. Managed Data Plans: If your business relies heavily on the Internet for its operations, it is an excellent solution to address this need. This service offers customized data packages that are tailored to your specific requirements. Packages include flexible limits and backup options that can scale with your usage and bandwidth requirements, providing reliable Internet access at all times. In addition, telecom providers include features like real-time usage monitoring to track your data consumption and avoid unexpected bills.
  2. Unified Communication (UC) Platforms: This solution integrates voice, email, video conferencing, text messaging, and file sharing into a single platform, streamlining your communication channels for a seamless experience.
  3. Cloud-Based Phone Systems: With the rise of cloud-based services, many telecom operators offer various solutions, including storage, backup, collaboration tools, and cloud-based phone system capabilities. These services allow you to access your data and phone system from anywhere, at any time, and from any device without worrying about the cost and complexity of maintaining your infrastructure.
  4. Internet of Things (IT) Solutions: Telecom providers offer IoT solutions that enable you to monitor and manage your IoT devices easily, improving efficiency and control over your smart devices.
  5. Bulk Messaging: Bulk SMS messaging is a personalized communication tool for connecting with your customers to send out offers and reminders and update them on the latest news and promotions. You can avail of bulk SMS services for marketing, promotions, and customer engagement. Telecom operators provide platforms for you to send targeted messages to your customer base, building loyalty and a strong relationship.

Managed Services

  1. Telecom Infrastructure Management: Telecom service providers offer managed services wherein you can outsource the management of your telecom infrastructure. These managed services include monitoring, maintenance, troubleshooting, and other essential tasks that ensure the seamless operation of the telecom infrastructure.
  2. Customer Support and Training: Telecom providers offer numerous services to maximize your telecom solutions. These services include customer support, which is beneficial for businesses without a dedicated team, to help address any issues related to telecom solutions. In addition, telecom providers can provide training services to ensure that you can use your telecom solutions to their full potential.

Productivity and Operations

  1. Business Software and Applications: Software tools are becoming increasingly popular among businesses, and for good reasons. They can help automate tasks, improve efficiency, and empower your team to work smarter. You can add these tools for specific purposes, such as project management, accounting, marketing, and HR, alongside your telecom system to help you streamline your operations and make your business more efficient.
  2. Cybersecurity Solutions: The looming risk of cyberattacks that’s been evolving has become a significant problem for most businesses today. Telecom providers offer various security services to ensure your business’s safety and protect sensitive data from cyber threats. These services include antivirus solutions, firewall services, and secure VPN connections. With these value-added services, you can focus on your business goals without worrying about the potential risks of cyberattacks.
  3. Business Analytics and Billing: Business analytics and billing tools are also some of the most popular value-added services businesses avail. Analytics tools provide insights into your communication patterns, including peak usage times, top contacts, and communication channels to help you optimize your communication. In addition, you can access detailed billing and usage reports to better understand telecom usage and costs and monitor your payments.

Customer Engagement

  1. Customer Relationship Management (CRM) Software: Some telecom providers offer CRM integration to manage and organize customer data, track interactions, and monitor customer behavior. Integrating your CRM system with your telecom helps you personalize customer interactions to improve customer satisfaction.
  2. Customer Survey and Feedback: Customer feedback and surveys gather information about customers’ experiences and opinions. Many businesses see this additional value in helping improve the products and services offered, enhance customer satisfaction, and increase sales.

Are you tired of guessing your way through the telecom maze? BlackPoint helps you cut through the confusion and hidden costs to help you select the right telecom solution from leading providers and seamlessly integrate it into your business. No matter your budget or growth plans, our expert architects can design a telecom infrastructure that can scale to your business needs and guide you to ensure successful deployment and support of your telecommunications. Schedule a personalized consultation with us to learn more about our telecom services.